A Biographyof Wally Amosan American Businessman
1320 words 4 pages
... me a story-the man with no name-and a lot of people identified with this little guy and his legal problems. But not being allowed to use my own name, that was the real kicker. Considering that the Smithsonian Institution asked to include his trademark Panama hat and Indian shirt in its Business Americana Collection, the implications of being denied such a well-known marketing tool was staggering for Amos. But as Amos states, The past is a bucket of ashes all that matters is whats happening today. I dont have a list of goals. I live life one day at a time. Opportunities come into my life and I respond to those that appeal to me. My number one goal is peace of mind. In 1992, he presented a new business venture, called Wally Amos Presents...Chip Cookie, which included his original chocolate chip recipe, plus dolls, childrens books, shirts and cookie jars. With Amos most recent and more successful business, Uncle Noname Muffins, Wally created a completely new name and new image for his company. The company makes low-fat and no-sugar muffins, as well as sugared muffins and muffins containing fat. Today, his job description includes supermarket promotions, television shows, many public appearances, interviews and constant traveling all over the country. Amos has written four motivational novels and autobiographies about his life, and with Uncle Noname Muffins rapidly growing, he could not be happier. Amos did return to the Famous Amos Cookie Company as the Director of Cookie Fun, but his primary function is his Uncle Noname Muffins, based out of Hauppauge, NY, while Amos himself enjoys the paradise weather of Hawaii with his wife and children. Life doesnt kick you around. You kick yourself around. You have to take those lemons they hand you and learn to make lemonade.
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